After a so, so season 2, The Apprentice is switching formulas for season 3, premiering in less than 4 weeks. This one doesn't sound half bad.
Source:
tv.zap2it.com/tveditorial/tve_main/1,1002,271|92542|1|,00.html
Premiering on Thursday, Jan. 20, the third season of NBC's "The Apprentice" is already hyping its new twist. Coming off a much-derided three-hour second installment finale that may have alienated even the most passionate of viewers, "The Apprentice 3" will deliver a battle between the "book smarts" and the "street smarts."
The 18 players are divided into two teams, one filled with nine college educated up-and-comers and the other filled with nine players who have achieved some level of business success without any more than a high school education.
"For the third season of 'The Apprentice,' Mark Burnett and I have decided to take the series into a new realm," says Donald Trump, the show's star and executive producer. "We wanted to see what would happen if we pitted college grads against high school grads. The result makes for fascinating television. Who will you root for? You'll also discover that we chose candidates who are more relatable -- along the lines of Sam, Troy and Amy."
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NBC is already hyping this new season as the ultimate showdown between theory and practicality. Heaven forbid, guys, that Donald Trump hires somebody who has both common sense and a college degree. Heaven forbid the show could be won by somebody who has both a college degree and a functional business background. FOX's "My Big Fat Obnoxious Boss" couldn't entice viewers with the prospect of watching Ivy League snobs get humiliated, but maybe NBC will have more luck.
The eclectic group of "Street Smarts" contestants includes a glo-in-the-dark necklace millionaire, a top Mary Kay saleswoman and a variety of small business owners and real estate professionals. Then again, real estate professionals also dominate the "Book Smarts" team, thought that group contains its fair share of lawyers.
Get the lowdown on the 18 players:
# STREET SMARTS:
Name: Tara
Age: 28
Occupation: Senior government manger
Education: High school
Hometown: New York City
Name: Audrey
Age: 22
Occupation: Real estate agent
Education: High school
Hometown: Salt Lake City, Utah
Name: John
Age: 32
Occupation: Technology firm owner
Education: High school
Hometown: Tampa, Fla.
Name: Tana
Age: 37
Occupation: Sales executive
Education: High school
Hometown: Des Moines, Iowa
Name: Kristen
Age: 31
Occupation: Real estate financier
Education: High school
Hometown: Los Angeles
Name: Brian
Age: 29
Occupation: Real estate broker
Education: High school
Hometown: Wildwood, N.J.
Name: Angie
Age: 41
Occupation: Gym franchise owner
Education: High School
Hometown: Lake Balboa, Calif.
Name: Chris
Age: 22
Occupation: Real estate investor
Education: High School
Hometown: Las Vegas
Name: Craig
Age: 37
Occupation: Shoeshine business owner
Education: High school
Hometown: Conely, Ga.
# BOOK SMARTS:
Name: Erin
Age: 26
Occupation: Attorney
Education: bachelor's from University of Miami, JD from Villanova University School of Law
Hometown: Philadelphia
Name: Todd
Age: 34
Occupation: Sales manager
Education: bachelor's from University of Miami
Hometown: Carlsbad, Calif.
Name: Verna
Age: 31
Occupation: Business manager
Education: bachelor's from Jackson State University, MBA from unnamed school
Hometown: Seattle
Name: Danny
Age: 39
Occupation: Marketing technology firm owner
Education: bachelor's from Cleveland State University, graduate work in music composition at Boston University
Hometown: Boston
Name: Stephanie
Age: 29
Occupation: Supply Chain Consultant
Education: bachelor's from Arizona State University
Hometown: San Diego
Name: Bren
Age: 32
Occupation: Prosecutor
Education: bachelors and JD from University of Memphis
Hometown: Memphis, Tenn.
Name: Michael
Age: 25
Occupation: Real estate developer
Education: bachelor's from Boston College
Hometown: Boston
Name: Alex
Age: 29
Occupation: Prosecutor
Education: undergraduate work at Jerusalem University and Seattle Pacific University, JD from Seattle University School of Law
Hometown: Seattle
Name: Kendra
Age: 26
Occupation: Real estate broker
Education: University of Florida
Hometown: Boyton Beach, Fla.